Gardeners, Head for the Web!

A new social networking website hits cyberspace. Designed as the ultimate virtual backyard fence, the site focuses on gardeners and their shared passion.

| July 2, 2010

If you’re searching for localized gardening info on the Internet, or seeking a green thumb friend with similar passions, you now may be able to find both with one click of the mouse. A new social networking website –  – is designed to put gardeners in touch with other gardeners on an information-packed website dedicated to all aspects of the growing hobby of gardening. goes beyond blogs and forums to create a virtual back fence over which gardeners (whether across the country or right next door) can share their experiences while together building the most comprehensive interactive source of horticultural ideas and information ever created.

The website is the brainchild of Seattle-based Web veteran and gardener Cliff Sharples, who calls his team’s creation “a gardener’s virtual playground for meeting, seeking, learning and obsessing over shared enthusiasms.”


A dynamic experience is built on a social networking and publishing platform uniquely tailored for home gardeners, connecting people with shared interests, garden conditions and geographic locations. The site offers the type of powerful social networking tools familiar to users of Facebook and Twitter and the combines those networking tools with a social database of plants for the home garden, garden how-to information and inspirational landscape and design ideas. These resources are dynamic, designed to gain depth, detail and relevance with user input, harnessing what Sharples calls, “the wisdom of the crowd.”

Sharples is one of the founding partners of the Web’s first gardening megasite, Launched in 1995, the original – a combination of e-magazine, information hub and pioneering e-commerce emporium – was one of the largest and most ambitious websites ever dedicated to gardening. Born, as its URL name suggests, early in the dotcom boom of the 1990s, it fell victim to the dotcom stock meltdown. Sharples went on to start several venture-backed Internet-based companies and maintains a successful career as an Internet consultant. He says he is thrilled to be back in the gardening sector.

“I’m a gardener. This is coming home,” says Sharples, who is founder and “Chief Cultivator” of the site. “Gardeners love to share. We swap seeds, plants, stories, frustrations, successes, advice and ideas. A social networking site for gardeners just makes sense.

Lynda Swink_2
7/2/2010 7:52:10 AM

The weblink in this article appears to be broken, but if you remove the comma at the end it works! Great website BTW!!!

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